Edge Case, Community Builder, Tinkerer, and Teacher
Maybe it was. In a rare glimpse inside what Apple uses for codenames for their unreleased products, I noticed this image name on the iPod Touch page on Apple.com:
Hero, huh? That sounds about right. Can anyone at Cupertino or elsewhere confirm this?
EDIT: I guess I’m wrong. Clint and Adam corrected me in the comments, explaining that these big, prominent product photos on the Apple site have been called “hero shots” for a long time. Makes perfect sense. Thanks for keeping me honest, guys! 
# # # # I’m all for making things simple. in reply to jackbaty # She’s so wonderful! # in reply to krystlechung # I was just pointing out the “official” photo tagging/sharing tips we’ve been telling people. in reply to wajiii # in reply to Jmartens # in reply to ahockley #
in reply to rachelbancroft # in reply to sumwan # in reply to aweiss # in reply to ahockley # in reply to strangelovelive # in reply to camikaos # # # #
# # #ip4 # # # # # # # # # # # # # # # # # # # # # # # # # # # http://tinyurl.com/6mldlx # # # # In other news: Mmmm. Brownies. # # # # - http://bkite.com/02ks7 # # # # My kids think ladybugs say “RAWWRR!” # # # # # # # # # # # # # # # # # # # # # # # # # # # Somehow, I think he’d appreciate that joke. # # # # # # # # # # # # # # # We do lots of dead tree books too # http://tinyurl.com/5dve7n # # # # # #
TinyScreenfuls Feed (this blog)
I’ll have mine before the end of this month.
I didn’t get the Touch. I got the Classic. It will be here in 3-5 business days! And a discount to boot! Can’t beat a deal!
I’m pretty sure I’ve seen this before. I think that Apple calles those big, imposing shots of the devices, “hero shots”
In fact, they use that naming convention quite often, see here:
http://www.apple.com/ipodclassic/
On the new iPod Nano page they have this in the HTML:
A little video for everyone.
They have hero divs on most products:
http://www.apple.com/appletv/ for example.
Clint beat me to it, but yes, he’s correct. Apple’s three quarter view shots are generally referred to as “hero” shots. I noticed it back when I used to create Apple product brochures for my college’s bookstore. You can get high resolution images from Apple’s PR site, and some of them will be referred to as a “hero” shot.